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Duration
4 Years
Language
English
Program Description
The bachelor in Business Administration (BBA) leads undergraduate students onto the next step in their business careers. At Westcliff University, BBA students become knowledgeable about a wide variety of disciplines, including finance, accounting, marketing, operations, sales, and information technology.
Entry Requirements
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Curriculum
Learning Outcomes
- Differentiate and discuss the functional components of business – economics, marketing, accounting, finance, law, and management.
- Demonstrate effective presentation of business analyses and recommendations through written forms of communication appropriate to the intended audience.
- Demonstrate effective presentation of business analyses and recommendations through oral communication of conventions and forms appropriate to the intended audience.
- Demonstrate the ability to recognize the need for information, be able to identify, locate, evaluate, share and apply the information effectively to facilitate problem-solving and decision-making.
- Illustrate the value of diversity when developing a global perspective.
- Use independent, critical thinking and reasoning skills to identify problems and apply problem-solving abilities.
- Employ a sense of ethics and values which can be applied in a personal and professional environment.
- Construct and apply aspects of team development and construct for the purpose of solving business problems and attaining organizational goals.
- Analyze business problems through quantitative reasoning and methods by obtaining, evaluating and interpreting the data.
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