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Business Management & Marketing
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Business Management with Communications (BSc) - Birmingham
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    For this specific program there is a Brive Application Fee of €250.
    BACHELORS

    Business Management with Communications (BSc) - Birmingham

    University of Birmingham
    Birmingham, UK
    On campus
    Full-time
    €28,264.92/year
    Duration
    3 Years
    Language
    English

    Program Description

    The Bachelor in Business Management with Communications (BSc) program at University of Birmingham offers an exciting mix of a solid business management program with a twist of creativity. It equips students with the knowledge and skills needed to understand business, management, marketing and communication on both a national and global scale.

    The Bachelor in Business Management with Communications (BSc) program benefits from Birmingham Business School’s strong links with global companies, with teaching from industry experts. Students enjoy hands-on application of theory in a series of workshops, supported by industry professionals.

    Birmingham Business School is consistently found in international ranking tables and accredited by leading bodies, AMBA, EQUIS and AACSB.

    Entry Requirements

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    Curriculum

    Year 1

    Digital Business

    Management Education and Learning A

    Management Education and Learning B

    Widening Business Horizons

    Introduction to Marketing and Communications

    Managing Financial Resources

    Organisations, Management and Entrepreneurship

    Economics for Business

    Year 2

    Core Modules

    Multi-Media Campaign Planning and Production

    Marketing Communications

    Public Relations and Reputation Management

    Research Methods

    Responsible Business: Theory and Practice

    Optional Modules

    Accounting, Management and Accountability

    Consumer Behaviour

    Managerial Finance

    Managing in Busines to Business Markets

    Models of Business

    Year 3

    Core Modules

    Dissertation

    Advanced Communications Practice (Placement)

    Branding in the Digital Age

    Strategic Global Communication

    Optional Modules

    Accounting, Decision-Making and Governance

    Economics of Strategy, Risk and Globalisation

    Britain and the EU

    Business Strategies in Emerging Economies

    Contemporary Issues in Marketing

    Globalisation, Innovation and Competitiveness

    International Employment Relations

    International Human Resource Management

    Marketing Strategy: From Analysis to Implementation

    Organisation Studies: Past, Present and Future

    Professional Development

    Responsible Marketing and Consumption

    Small Business and Entrepreneurship
    Outdated Content
    The content has not been updated in the last 6 months

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