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Bachelors
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Business Management & Marketing
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Bachelor in Business Administration (BBA) - EU (Munich)
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BACHELORS

Bachelor in Business Administration (BBA) - EU (Munich)

EU Business School (Munich)
MunichGermany
On campus
Full-time
€14,100.00/year
 1410 Points
Duration
3 Years
Language
English
Start date
Aug 2024

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Program Description

The bachelor in Business Administration (BBA) is a comprehensive degree that will prepare you for a full range of functions within the business world, making you a valuable asset to any organization.

This bachelor in Business Administration (BBA) develops the business acumen required to conduct business on a global scale. Students will cover international negotiation, finance, and marketing, among other key disciplines, while exploring the complexity of multinational organizations, with their intricate hierarchies, social frameworks, and administrative challenges.

Entry Requirements

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Curriculum

Year 1

Semester 1

Business Management

Managing People & Organizations

Marketing & UX

Impactful Communication

Finance & Accounting

Innovative Technology in Business

Semester 2

Project Management

Applied Data Analytics

Economics & Enterprise

Responsible Management

Digital Branding, Advertising & Media Channels

Creativity & Design Thinking

Year 2

Semester 3

Logistics & Operations

Digital Business

Financial Reporting & Analysis

Entrepreneurship & Business Development

Cross-Cultural Business Issues

Knowledge Management

Semester 4

Strategies in A Disruptive World

Marketing in Action

Business Research Methods

Marketing Research

Leading the Way

Service Management

Year 3

Semester 5

Creative Business Cases

Transformational Change Management

Innovation in Business

Supply Chain Management

Decision Analysis

International Strategic Management

Semester 6

Business Consulting & Project Management

Entrepreneurial Leadership

Professional Soft Skills

Quality Management

Retail Management & Merchandising

The Future of The Financial Service Industry

Jobs - Careers

  • Service Manager
  • Sales Manager
  • Product Manager
  • Purchasing Manager
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