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Fashion Merchandising - Management (BBA) - Berkeley (Online)
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Fashion Merchandising - Management (BBA) - Berkeley (Online)

Berkeley College (Online)
New York CityΗΠΑ
Online
Full-time
€25,510.62/έτος
 2787 Πόντοι
Διάρκεια
4 Έτη
Γλώσσα
Αγγλικά

Περιγραφή Προγράμματος

The bachelor in Fashion Merchandising - Management (BBA) focuses on the business side of the fashion industry, training you in all aspects of the complete fashion global supply chain—current technologies, consumer behavior, product development, merchandising, retail distribution, marketing, and sales.

At Berkeley College, you’ll learn to succeed in the fashion business from those who already have. You’ll benefit from a faculty with extensive professional experience, as well as proximity to one of the world’s great fashion districts.

Προϋποθέσεις Εισαγωγής

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Κορμός Μαθημάτων

1ο Έτος

1ο Εξάμηνο

Introduction to the Fashion Business

Principles of Management

Computer Applications

First Year Experience

Writing and Research

2ο Εξάμηνο

Fashion Textiles for Apparel and Home

Financial Accounting I

Writing through Literature

Statistics I

Public Speaking

2ο Έτος

3ο Εξάμηνο

Merchandise Planning and Buying

International Business

Principles of Marketing

Human Relations

Introduction to Ethics

4ο Εξάμηνο

Product Development

Advanced Spreadsheets

Mathematics/Science Elective

Photoshop and Digital Graphics I

Free Electives

3ο Έτος

5ο Εξάμηνο

Omni-Channel Retail Management

Principles of Economics

Business Law I

Free Elective

Illustrator and Digital Graphics II

6ο Εξάμηνο

Interactive Fashion Communication

Corporate Finance

The Confident Writer

Business Elective

4ο Έτος

7ο Εξάμηνο

Fashion Elective

English Elective

Science Elective

Liberal Arts Elective

Fashion Innovation & Digital Transformation

8ο Εξάμηνο

Internship

Fashion Innovation Capstone

Social Science Elective

Liberal Arts Elective

Free Elective

Μαθησιακά Αποτελέσματα

  • Reading and Written Communication: Students will demonstrate competent writing and reading throughout their programs of study.
  • Oral Communication: Students will demonstrate effective oral communication skills in both general and major-specific contexts.
  • Critical Analysis and Reasoning: Students will use critical analysis and reasoning, supported by knowledge and skills learned throughout their degree programs, to enhance personal and professional decision making: Quantitative analysis and reasoning, analysis and reasoning in the humanities, sciences, social sciences, and arts, ethical analysis and reasoning, and reasoning in career-related contexts.
  • Knowledge and Skills for Living in a Diverse Society: Students will consider multiple perspectives (quantitative and qualitative, among individuals, from different cultural contexts, etc.) when making decisions independently or as part of a team.
  • Information Literacy: Students will define and articulate their needs for information and access this information effectively and efficiently.
  • Integration of Learning: Students will develop the ability to integrate their learning, making connections within their major, between fields, between curricular and co-curricular activities, and between academic knowledge and practice.
  • Students will be able to demonstrate appropriate knowledge in Accounting, Management, Marketing, Global Dimensions of Business, Business Finance, the Legal Environment of Business, Economics, Business Ethics, Information Management Systems, Quantitative Methods/Statistics, Business Leadership, and Strategic Management.
  • Students will be able to construct coherent forms of written communication in their professional work.
  • Students will be able to compose and present effective oral presentations.
  • Students will be able to produce work that is clear, rational, and informed by evidence.
  • Students will be able to apply theories and techniques from their academic programs in the context of an internship or experiential project.
  • Students will be able to analyze current business trends to cultivate a fashion organization in a global environment.
  • Student will be able to integrate the management and marketing processes to fashion merchandizing.
  • Students will be able to demonstrate the ability to synthesize research related to the fashion industry.
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