The Master in Luxury Management (MSc) program at the International University of Monaco (IUM) aims to give students a strong foundation in Luxury Management, making them understand the theoretical framework, the principles of luxury dynamics, the luxury customers, and the luxury codes.
75% of graduates are employed on graduation day
This program gives students the opportunity to choose between three specializations: Luxury Fashion and Accessories Management, Luxury Hospitality and Event Management, and Luxury Brand Management.
The Luxury Fashion and Accessories Management track is a unique specialization designed to meet the specific needs of luxury retail brands. It prepares students to make their first step into an international career.
The Luxury Hospitality and Event Management program offers a multidisciplinary approach: a solid business, strategic, marketing and communication knowledge combined with exposure to the practical side, thanks to active professionals.
The Brand Management specialization focuses on how the luxury industry interacts with the twenty-first century’s economic, cultural, and technological environments. It also focuses on the characteristics of today’s luxury consumers, and the resonances generated by high-end goods and services.
The Master in Luxury Management (MSc) program has been developed considering the needs of an ever-evolving segment and working closely with large corporations and emerging brands.