Brive logo
Tips to apply
image/svg+xml
Want to read more? See all articles
Search
Bachelors
image/svg+xml
Business Management & Marketing
image/svg+xml
Digital Marketing (with Placement Year)
Apply through Brive
We are official partners! Complete your application for free and earn benefits!
Free review on your application
1:1 counselling by certified consultants
Higher acceptance rate on your top choices
BACHELORS

Digital Marketing (with Placement Year)

Coventry University
Coventry, Great Britain
On campus
Full-time
€11,040.90/year
 1104 Points
Duration
4 Years
Language
English

Program Description

The future of marketing: this course is for those who love social media, influencers, brands and getting your message out to your audience. Digital media and communications, particularly social media, have transformed marketing and advertising, creating exciting potential career options for creative and talented graduates in digital marketing.

Our course focuses on the development of practical digital marketing skills to give you the chance to gain a real insight to the dynamic world of 21st century business.

You’ll have the opportunity to apply your knowledge in our modern digital marketing lab, the DigiComm Lab, and analyse real-life business case studies, designed to help you develop your own expertise and innovation to connect customers, products, services and brands. You’ll also have the opportunity to hear from industry guest speakers (subject to availability) and have the chance to apply for a company internship or placement with past students working for well-known companies such as Disney and L’Oreal.

As part of the CIM Graduate Gateway programme, upon successful completion of this course, you could be exempt from studying certain modules of CIM professional qualifications, which could help you to develop your potential future career. Please see the Exemptions section for further information, and note that professional qualifications with the CIM require direct application and additional fees apply.

*Please note that we are unable to guarantee any placement or study abroad opportunities and that all such opportunities may be subject to additional costs (e.g. travel, visas and accommodation etc.), competitive application, availability and/or meeting any applicable visa requirements. To ensure that you fully understand the requirements in this regard, please contact the International Office for further details if you are an EU or International student.

Entry Requirements

Are you eligible to apply?

Sign up, check the entry requirements, and find out your compatibility with the program.

Curriculum

Year 1

Marketing Research and Data Analysis

Employment and Academic Skills

Marketing Principles and Practice

Introduction to Integrated Marketing Communications

Organising for Business

Introduction to Digital Marketing

Add+vantage

Year 2

Career Preparation

Consumer Behaviour

Marketing Management

Applied Advertising and Campaign Management

Digital Analytics

Designing Online Presence

Add+vantage

Placement Year

Study/Work Placement

UK Work Placement

Year 4

Career Development

Contemporary Marketing Issues

E‐CRM and Strategy

Social Media and Online Reputation

Project

Add+vantage

Careers

Previous graduates on similar courses have gone on to a range of careers in:

  • Marketing
  • Advertising
  • PR
  • Brand Management
  • Marketing Research
  • Digital Marketing
  • Sales
  • General Management
More

Need help finding the right program?

Schedule a free 20-minute counseling session today!
NEWSLETTER
The most brive news directly to your inbox... Join now!
I accept to receive news and give consent to Brive to securely process my data, as defined in the Privacy Policy
© Brive.com | All Rights Reserved.